If you had started planning an in-person event in 2022 and are now having to make the switch to virtual, you’re not the only one! Although it's not news that the event industry has been changing to include more virtual and hybrid events in the last few years, in 2022, it is predicted to grow even larger! Conversations in the events industry are preparing for the long-term impact of the pandemic and the future of events.

At the end of 2021, we all know how to be socially distanced, but around the holidays, it can be difficult not seeing any, or few, of your friends, family or colleagues for holiday parties! With that being said, being safe and socially distant doesn’t mean you can’t throw an amazing holiday party!

Promoting and planning is a crucial part of running a successful virtual event. Marketing isn’t always top of mind when planning an event. Sometimes when putting tons of work into your virtual event, you can forget the most important part, getting people to come!

When creating a promotion plan for your virtual event, there are some things you might want to keep in mind so that your event is a huge success! We have put together some of the most important aspects of creating a virtual event’s promotion plan so you can make sure you are getting the most out of your marketing tools, and growing your attendee list!

Whether it is a conference, webinar, workshops, internal meetings or community event, planning a virtual event can be difficult. Most of the time when planning a virtual event, event planners aren’t sure where to start! In this post, we will go through the differences between using Zoom (or any similar webcasting software) on its own and using Impact AV Solutions' virtual platform. Both to customize a fully produced and professional experience!